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Slot Machine positioning

[ English ]

Volumes have been said on this topic, and the conflict and face-offs about where the "hot" slot machines are located in the casino are still intense – sixty years after slots were first installed in gambling houses.

The quintessential rule is that the best slot machines were put just inside the main entrance of the casino; so that potential gamblers walking by would be able to see jackpot winners and be intrigued enough to come into the casino and play. Our sneaking suspicion is that this is not so anymore.

Almost all of the large casinos these days are jumbo complexes … you can no longer see inside from the sidewalk, so there is no longer a reason to position the ‘loose’ slot machines in close proximity to any of the doors.

An additional traditional rule is that loose slots are put on the major aisles in the casinos, again so that more persons could see winning jackpots and be motivated to play. Notably though, we find that this also isn’t a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played the slots at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

These days, casinos are constantly changing their philosophy about where to place the loose one armed bandits.


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